Hyo-On®

Developer:Hyo-on Association

“Hyo-on®” refers to the temperature range between 0℃ and the point just before freezing, where food remains unfrozen yet biologically active.This process enhances umami flavor while preserving freshness.

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Increase in Umami

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Freshness Preservation

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“Hyo-On®” refers to the temperature range between 0℃ and the food’s specific freezing point—a zone where the food remains unfrozen yet biologically active.

In this environment, food triggers a self-defense response to protect itself from freezing. Specifically, it breaks down intracellular proteins into amino acids (umami components) and starches into sugars (sweetness components) to accumulate antifreeze substances; this process dramatically enhances the ingredient’s natural flavor.

Furthermore, because the proliferation of harmful microorganisms is suppressed, long-term preservation is possible while maintaining high freshness. “Hyo-On®” represents a third, innovative temperature zone—distinct from both standard refrigeration and freezing.

Self-Defense Response to Sub-Freezing Temperatures

When food (biological cells) reaches the sub-freezing temperature range, it activates the following self-defense mechanisms.

STEP
Sensing Low Temperatures and Switching Metabolism

Upon sensing the critical cold of sub-zero temperatures, cells halt their normal metabolic processes and switch to an emergency survival mode (a self-defense response).

STEP
Breakdown of Stored Substances

The cells begin rapidly breaking down stored energy sources—such as starch and protein—into smaller molecules like sugars and amino acids.

STEP
Increased Concentration of Cellular Fluid

Large quantities of these smaller molecules (sugars, amino acids, glycerol, etc.) dissolve into the cellular fluid dramatically increasing the concentration of the liquid within the cell. This lowers the freezing point of the water inside to below 0℃.

Two Benefits Resulting from These Phenomena

The amino acids and sugars that the cells produce as natural anti-freeze agents are the very components responsible for umami and sweetness. Consequently, ingredients stored in this sub-zero range can significantly enhance their inherent deliciousness through their own internal processes, without the need for any additives.

Because the cells themselves do not freeze, the “drip phenomenon”—where moisture containing umami-rich flavor flows out during thawing—does not occur. Since the cell walls remain intact and moisture is effectively retained, the food maintains a succulent, fresh texture.

The “Hyo-On®” certification is a rigorous system designed to safeguard the reliability and brand value of Hyo-On technology—an exceptional method for food preservation and maturation. Terms such as “Hyo-On” and “Hyo-On-aging” are registered trademarks of Hyo-On Research Institute Co., Ltd., and unauthorized use is prohibited. To obtain certification, it is not enough simply to store products at temperatures below 0℃; applicants must primarily satisfy the following process requirements:

STEP

Membership and License Agreement

Become a member of the Hyo-On Association (Public Interest Incorporated Association) and enter into a license agreement regarding technology usage with Hyo-On Research Institute Co., Ltd.

STEP

Rigorous Review by the “Hyo-On Certification Council”

After applying, submit actual prototype samples and data to the Council for a strict evaluation based on the following two criteria:

Validation of supporting data confirming that the product was properly managed and processed in an unfrozen state (within the Hyo-On temperature range).

Assessment of whether clear “Hyo-On effects” are evident regarding freshness retention and flavor qualities (such as enhanced umami and improved texture).

  

Superior Freshness Retention

Reducing Food Waste Through Freshness Preservation

Comparison of 20th Century Pears stored for nine months —— Storage at sub-zero temperatures significantly impacts quality.

Standard Refrigerated Storage

Interior view at +1°C

Hyo-On® Storage

Interior view at -1°C

In the non-freezing sub-zero zone—temperatures below the freezing point of water but above the point where the food itself freezes—a phenomenon known as “freezing point depression” occurs due to the presence of substances like salt within the food. This allows the cells to enter a state of “hibernation” without the cellular damage and subsequent loss of flavor (drip) that typically occur during freezing. Furthermore, it virtually halts microbial growth—which standard refrigeration cannot fully prevent—and slows enzymatic autolysis to an absolute minimum. Consequently, freshness is preserved for a significantly longer period while protecting cellular integrity.

氷温食品®

幅広い氷温®の商品化例

宮崎ひなた米

氷温熟成することで、柔らかさが増し、後味の甘みが強く感じられる。また、保水性が高く、しっとり感の強い炊き上がりになる。

熟成和牛(九州産)

氷温熟成することで、うまみ成分のグルタミン酸が1.6倍、甘味成分のアラニンが1.4倍増加した。また、脂のくちどけが良く、脂っぽさも緩和された。

宮崎ひなた米

氷温熟成することで、柔らかさが増し、後味の甘みが強く感じられる。また、保水性が高く、しっとり感の強い炊き上がりになる。

熟成和牛(九州産)

氷温熟成することで、うまみ成分のグルタミン酸が1.6倍、甘味成分のアラニンが1.4倍増加した。また、脂のくちどけが良く、脂っぽさも緩和された。

宮崎ひなた米

氷温熟成することで、柔らかさが増し、後味の甘みが強く感じられる。また、保水性が高く、しっとり感の強い炊き上がりになる。

熟成和牛(九州産)

氷温熟成することで、うまみ成分のグルタミン酸が1.6倍、甘味成分のアラニンが1.4倍増加した。また、脂のくちどけが良く、脂っぽさも緩和された。

宮崎ひなた米

氷温熟成することで、柔らかさが増し、後味の甘みが強く感じられる。また、保水性が高く、しっとり感の強い炊き上がりになる。

熟成和牛(九州産)

氷温熟成することで、うまみ成分のグルタミン酸が1.6倍、甘味成分のアラニンが1.4倍増加した。また、脂のくちどけが良く、脂っぽさも緩和された。